Build Your Lead Magnet

Email still converts. But getting the opt-in? That takes more than a “subscribe to my newsletter” link. You need to give something of value—fast. This chapter shows you how to use ChatGPT for lead generation by creating a high-impact lead magnet that aligns with your funnel and attracts your ideal audience.

What You’ll Learn

What makes a lead magnet convert in today’s market
The best formats and delivery mechanisms
How to use ChatGPT to generate the full asset (copy and structure)
How to update your landing page for opt-ins
How to connect and deliver using email or redirect

What’s a Lead Magnet?

A lead magnet isn’t just a freebie—it’s leverage.

A high-performing lead magnet must:

Solve one specific problem
Deliver immediate value
Lead logically to your core offer

Popular formats:

Checklist or swipe file
Mini PDF guide
Templates or worksheets
Short-form video
Case study

If your audience doesn’t think, “I’d pay for this,” it’s not strong enough.

Use ChatGPT to Generate the Full Asset

📝 Prompt: Generate a Lead Magnet (PDF)

This ChatGPT prompt helps you turn your core idea into a full downloadable lead magnet, using the tone and funnel logic you’ve already built.

Prompt Sample:
Write the full copy for a downloadable lead magnet…

🔒 To see the full Generate a Lead Magnet (PDF) prompt (it’s 63 words long):
Unlock the LiftKit System →

Update Your Landing Page for the Magnet

Once your asset is ready, update your landing page copy to reflect it.

📝 Prompt: Update My Landing Page for Lead Magnet

Prompt Sample:
Using the landing page copy shared previously to…

🔒 To see the full Update My Landing Page for Lead Magnet prompt (it’s 42 words long):
Unlock the LiftKit System →

Two delivery options:

Email link → Use a form to trigger automated delivery
Redirect page → Immediately show a thank-you page with download link

✅ Best practice: do both.

Tool suggestions:
MailerLite, ConvertKit, Brevo, HubSpot

Auto-Generate Your Thank You Page

This prompt writes a thank-you page that:

Confirms delivery
Offers next steps (e.g. read blog, book call)
Reinforces your brand tone

📝 Unlocked Prompt: Thank-You Page Copy

Generate thank-you page copy for the lead magnet that was just made.

Include:

Confirmation message with delivery timing
Micro-copy that reinforces brand tone from previous assets
2–3 conversion-aligned next steps based on my funnel (e.g. read blog, book call, buy now)

Assume this user is warm, not sold. Keep the tone clear and confident.

Add Visuals to Increase Engagement

Good lead magnets are skimmed before they’re read. Add:

Framework diagrams
Before/after illustrations
Minimalist layouts

🧠 Tools:

Canva or Figma for visuals
GPT-4 Image (diagram mode) if custom

Where This Fits in the System

This chapter connects your messaging (Ch. 6) to your funnel build (Ch. 7) and landing page (Ch. 11). Done right, your lead magnet becomes a repeatable opt-in engine for all paid and organic campaigns.

Next Chapter: Visual Systems – Design Without a Designer
Relevant Chapters:

Want the Full System?

This is just one chapter inside LiftKit.
You’ll unlock every LiftKit chapter + prompt—including funnel builds, content engines, paid strategy, and analytics blueprints:
👉 Unlock the LiftKit System →

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If you’re using ChatGPT for lead generation, the key is to pair it with a smart content asset—like a lead magnet—that solves a real pain point. This chapter helps you build that magnet, structure the delivery, and drive conversions with a proven system. Whether you're using a lead magnet generator or writing it yourself, you’ll see better results by aligning every piece to your funnel strategy.