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Chapter 7 of LiftKit
Marketing Funnel Strategy
Funnels aren’t pages. They’re psychological progressions.
This chapter gives you a marketing funnel strategy that aligns message, format, and sequencing—so your funnel stops leaking at every stage.
You’ll use GPT to build a custom funnel, matched to your product, budget, and execution power.
What You’ll Learn
How to build a full-funnel system using ChatGPT
The 4 funnel stages: awareness, consideration, conversion, follow-up
Format examples for each stage across business models
How to prevent common funnel failures
How to design an AI-powered marketing funnel without overbuilding
Why This Chapter Matters
Most marketers copy funnel “templates” that don’t fit their business.
They skip stages, overload assets, and burn trust trying to convert too early.
This chapter reframes your funnel as a belief system, not a layout.
Each step solves a different friction—and GPT can build the whole thing.
The Four Funnel Stages
Your marketing funnel strategy must guide strangers to buyers by shifting belief, not just serving content.
Awareness – Grab attention (TikTok, SEO, YouTube)
Consideration – Build belief (Lead magnet, explainer, carousel)
Conversion – Trigger action (Buy page, CTA, form)
Follow-Up – Re-engage (Email, retargeting, remarketing)
This structure holds whether you’re selling a digital product, SaaS, service, or info offer.
📝 Prompt: Execution Bandwidth Calibrator
This GPT prompt captures your real-world constraints—budget, time, team—and ensures you don’t overbuild a funnel you can’t launch.
Execution Bandwidth Calibrator Prompt Sample:
You are my marketing strategist and execution planner. Before we build any funnel or…
🔒 To see the full Execution Bandwidth Calibrator prompt (it’s 122 words long): [Unlock the LiftKit System →]
📝 Prompt: Strategic Funnel Blueprint
This is your core funnel generator.
It uses your offer, audience, GTM mode, content channels, and execution power to design a stage-by-stage funnel mapped to your actual strengths.
Strategic Funnel Blueprint Prompt Sample:
You are my funnel strategist and systems architect. Based on the following context…
🔒 To see the full Strategic Funnel Blueprint prompt (it’s 140 words long): [Unlock the LiftKit System →]
Funnel Skeletons by Business Type
ChatGPT tailors the funnel strategy to your business model:
Coaching / Consultant
Awareness: LinkedIn
Consideration: Lead magnet + LP
Conversion: Book call
Follow-Up: 3-email + retarget
SaaS / Info Product
Awareness: SEO or YouTube
Consideration: Explainer LP
Conversion: Checkout or Free Trial
Follow-Up: Email nurture
eCommerce
Awareness: TikTok Reels
Consideration: Product page
Conversion: Add to Cart
Follow-Up: SMS + offer email
B2B Enterprise
Awareness: LinkedIn, Cold Email
Consideration: ROI Guide or Webinar
Conversion: Schedule Demo
Follow-Up: CRM flow + rep loop
Creator Hybrid
Awareness: IG/LinkedIn + YouTube
Consideration: Prompt pack, swipe file
Conversion: Direct sale
Follow-Up: Broadcast + automation
Red Flags That Break Funnels
Avoid these errors, or nothing else works:
❌ Trying to convert before belief is built
❌ Skipping consideration content
❌ Making awareness assets too salesy
❌ Using the same format for every stage
❌ No follow-up = money left behind
Where This Fits in the System
Everything built so far—your positioning, GTM mode, pricing—feeds into this.
This is the bridge between strategy and assets.
It informs your:
Paid channel setup (Chapter 15)
Landing page flow (Chapter 11)
Email sequences (Chapter 14)
Without a clean funnel system, nothing scales.
Want the Full System?
This is just one of 26 LiftKit chapters.
If you want to build a working marketing funnel—GPT-powered and strategy-backed—this is your shortcut.
→ Unlock LiftKit – $99 one-time
Includes all prompts, frameworks, and structured outputs to replace your agency stack—using just GPT.
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This marketing funnel strategy breaks down the journey from awareness to conversion using ChatGPT. You’ll design a full funnel system, mapped to real execution bandwidth, with prompts that generate every asset along the way. Whether you’re building an AI-powered marketing funnel, a content funnel strategy, or just looking to convert smarter, this chapter gives you the foundation.